When you are struggling to grow your sales in eCommerce, what should come first? The product or the customer? Welcome to Omniconvert eCommerce Tips. In this episode, you'll about the two ways to organize your company for growth - centered on the product or centered on the customer - and their advantages and disadvantages.
(00:00) - Intro (00:29) - People are turned off by bad experiences (00:47) - Focusing your resources on things that matter (01:06) - The Product-centric Growth System (01:32) - The Customer-centric Growth System (02:14) - The advantages of using the Customer-centric Growth System
If you are in an E-commerce business and not analyzing Customer Lifetime Value regularly & segmenting your clients to gain real, actionable insights, you are probably losing money and have no clue about it. Our newest tool, Omniconvert Reveal, will take care of the analysis and give you all the action points you need to stop losing customers and gain more revenue for your store. https://www.omniconvert.com/reveal/ Read more about Customer Value Optimization on our blog: https://www.omniconvert.com/blog/category/customer-value-optimization/
